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BUS 3544: Advertising
Prerequisite: BUS 3541 or JRN 3355. Describes the theory and practice of advertising and its role in the firm and in the socio-economic system. Discusses techniques and the management of advertising and applies them to the practice of marketing. Offered alternate years.

TermCRNCredits Instructor(s)DaysTime DatesLocationFeesOpen
5 Not offered this academic year.
Attributes: Upper-Division



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