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BUS 3544: Advertising
Prerequisite: BUS 3541 or JRN 3355. Describes the theory and practice of advertising and its role in the firm and in the socio-economic system. Discusses techniques and the management of advertising and applies them to the practice of marketing. Offered alternate years.

TermCRNCredits Instructor(s)DaysTime DatesLocationFeesOpen
Winter 28617 5 Vicki Eveland
Tue,Thu
Final: Wed
9:00AM-11:00AM
8:00AM-10:00AM
01/06-03/14
03/19-03/19
Otto Miller Hall 227
Otto Miller Hall 227
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Restrictions: Accounting, Business Administration, Clothing & Textiles, Interior Design majors only. Freshman students are excluded. Attributes: Upper-Division



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